Privacy Protection

77up Privacy Policy

Your personal information is extremely important to us. Read this Policy to understand how we protect your privacy.

Last Updated: January 2026

How We Protect Your Privacy

77up follows six internationally recognized principles to protect your information.

Encrypted Data Storage

All your personal information is protected with SSL/TLS encryption. Nothing is stored in plain text on our servers — every piece of data is encrypted.

Never Sold to Third Parties

77up never sells your personal information to any third party. We believe your data belongs to you.

Your Rights Guaranteed

You may view, correct, or request deletion of your information at any time. User control is our priority.

Identity Verification Security

Identity documents submitted during the KYC process are stored with the highest level of security and used solely for verification purposes.

Cookie Controls

Our use of cookies on the platform is fully transparent. You can disable non-essential cookies through your browser settings at any time.

Spam-Free Communication

Your email or mobile number will never be used to send you unsolicited messages. The option to turn off notifications is always available.

Important: This Privacy Policy explains what information 77up collects, why it is collected, and how it is kept secure. By using 77up, you are considered to have agreed to this Policy.

1 Introduction

77up (https://77up.blog) is an international online gaming platform serving Bangladesh and many other countries worldwide. We take the privacy of our users seriously. This Privacy Policy ("Policy") explains how 77up handles your personal information.

This Policy is guided by international data protection law and the General Data Protection Regulation (GDPR). It also applies in alignment with local law for users in Bangladesh. Our Privacy Policy Terms and Conditions and Responsible Gaming Policyshould be read in conjunction with.

Protecting every user's privacy on 77up is both an ethical and legal obligation. We believe transparency is the foundation of trust. This Policy contains nothing hidden — everything is explained in plain, straightforward language.

2 What Information We Collect

When you create an account and use our services on 77up, we collect various types of information. This data falls into two categories:

Information provided directly by you:

  • Full name, date of birth, and nationality.
  • Mobile number and email address.
  • Current address.
  • National ID or passport number (for KYC verification).
  • Payment method details (Mobile Banking/Nagad/Rocket number).
  • Messages sent to support and communication history.

Automatically collected information:

  • IP address and device type.
  • Browser type and version.
  • Pages visited on the platform and session duration.
  • History of gaming activity and transactions.
  • Login time and location data (approximate).
Data Type Purpose of Collection Required?
Name & Date of Birth Identity Verification & Age Confirmation Yes
Mobile Number Account Security & OTP Yes
Identity Document KYC Verification & Legal Compliance Yes
Payment Information Deposit & Withdrawal Process Yes
IP Address Security Monitoring & Fraud Prevention Automatic
Gaming History Responsible Gaming Monitoring Automatic

3 How We Use Your Information

77up uses your information only for specific, legitimate, and transparent purposes. We never use your data beyond what is stated here. The primary use cases are outlined below:

  • Account Management: To verify registration and login, and to keep your account secure.
  • Payment Processing: To process deposit and withdrawal transactions and prevent financial fraud.
  • Customer Support: To resolve issues and manage support tickets.
  • Legal Compliance: To meet Anti-Money Laundering (AML) and KYC legal obligations.
  • Security Monitoring: To detect unauthorized access and suspicious activity on your account.
  • Platform Improvement: To analyse user experience and improve service quality.
  • Responsible Gaming: To identify signs of excessive gaming and provide timely support.
  • Notice: To send promotions, bonus updates, and important information (only with your consent).
Our Commitment: 77up never sells your information to advertisers, data brokers, or third-party marketers.

4 Data Storage & Security

77up applies industry-standard security measures to protect your information. Our security framework is described below:

  • SSL/TLS Encryption: All data transmitted on the platform is secured with 256-bit SSL encryption.
  • Server Security: Our servers are hosted in internationally certified data centers with 24/7 security monitoring.
  • Access Controls: Only authorized staff may access your information, and only for specified purposes.
  • Regular Security Audits: Our systems are regularly audited by independent third-party security experts.
  • Two-Factor Authentication: Additional verification is automatically triggered for suspicious login attempts.

Data Retention Period: Your data is retained for as long as your account remains active. After account closure, certain information may be kept for up to five (5) years to meet legal obligations, after which it is securely deleted.

Your Responsibilities: Never share your password or login credentials with anyone. If you suspect unauthorized access to your account, contact our support team immediately.

5 Sharing Data with Third Parties

77up does not sell your information to third parties. However, certain data may be shared in limited circumstances:

  • Payment Processor: Payment gateways such as Mobile Banking, Nagad, and Rocket receive only the information required to process transactions. They operate under their own privacy policies.
  • Game Software Provider: Licensed software is used to operate games on our platform. Necessary session data may be shared with the relevant providers.
  • Legal Authorities: We may be required to share information with regulatory authorities in response to legal orders or investigations.
  • AML/KYC Verification Services: We work with internationally recognised KYC service providers for identity verification.

In all of the above cases, only the minimum necessary information is shared. 77up ensures that all partners comply with appropriate data protection standards.

6 Cookie Policy

77up uses cookies on the platform to improve your experience. Cookies are small text files stored on your device. We use the following types of cookies:

  • Essential Cookies: These are essential for maintaining login sessions and ensuring security. Disabling them will prevent the platform from functioning properly.
  • Performance Cookies: Helps improve our services by analysing how different pages on the platform are being used.
  • Preference Cookies: Remembers your language preference, game settings, and other preferences.

You can manage cookies at any time through your browser settings. Please note that disabling essential cookies may affect login and payment services.

7 Your Rights

As a 77up user, you have full control over your own information. Your rights are outlined below:

Your Data Rights

👁️

Right to Access

You may request to know what information we hold about you at any time.

✏️

Right to Rectification

If any of your information is incorrect, you may request a correction.

🗑️

Right to Erasure

You may request deletion of your data under specific conditions.

🚫

Right to Object to Processing

You may object to the use of your data for specific purposes.

📦

Right to Data Portability

You may request a copy of your information in a structured format.

⏸️

Right to Restrict Processing

You may request that the use of your data be restricted under certain circumstances.

To exercise any of these rights, please contact our support team: [email protected]. We are committed to responding within 30 business days.

8 Child Protection

77up strictly prohibits the use of its services by minors (under 18). We do not knowingly collect information from children or underage individuals. If we become aware that a minor has opened an account, that account will be immediately closed and all associated data will be securely deleted.

If you suspect that a minor is using our platform, please [email protected]. Parents are encouraged to monitor their children's internet activity and Responsible Gaming Following the guidance provided on the page.

9 Privacy Policy Updates

77up may update this Privacy Policy from time to time. Changes may be prompted by:

  • Legal or regulatory changes.
  • Launch of new services or features.
  • Improving security practices.
  • Improving clarity based on user feedback.

For significant changes, we will display a notice on the platform and notify you at your registered contact number. Continued use of the platform after any changes will be taken as your acceptance of the updated policy.

The "Last Updated" date at the top of the policy will always reflect the most recent changes.

10 Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your information, please contact us:

  • Email: [email protected]
  • Website: https://77up.blog
  • Support Hours: 7 days a week, 24 hours a day

Our dedicated privacy team will process any request within 30 business days. Urgent matters are typically responded to within 72 hours.

This Privacy Policy was last updated in January 2026. Thank you for being with 77up — your trust is our greatest asset.

Frequently Asked Questions

Here are answers to the most frequently asked questions about our Privacy Policy.

No, 77up never sells your personal data to any third party. Your information is used solely for operating platform services, processing payments, and meeting legal compliance requirements.

Yes, you may request the deletion of your data. However, certain information (such as financial transaction records) may be required to be retained for up to five years due to legal obligations. For more details, contact us at [email protected].

Yes. Your Mobile Banking, Nagad, or Rocket number is stored in fully encrypted form. 77up does not store any complete card numbers or bank account details. Payment gateways operate exclusively over secure connections.

Yes, you can opt out of promotional notifications at any time. Update your notification preferences in Account Settings, or let our support team know. Please note that important security-related messages will still be sent.

Yes. In the event of a data security incident that may affect your information, we will notify you and take the necessary steps as quickly as possible in accordance with applicable law.
Start Gaming Safely

Your privacy is protected — play with confidence

Your information is fully secure with 77up. Register now and start your gaming journey on a platform you can trust.

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